bon was born of designer linda smyth’s love of parisian style and her obsession with finding the perfect white tee blending the two, the label exists to provide women with luxury everyday pieces which are casual, effortless and elegant - drawing inspiration from muses garance doré, emmanuelle alt and caroline de maigret colours are white, black and grey, complimented with bespoke seasonal prints and (on rare occasions) a splash of colour garments are thoughtfully designed with utility and chic in mind, and lovingly brought to life in the most ethical way bon uses only gots certified organic cotton and garments are made ethically in australia find bon in select boutiques around australia and globally at join bon + become a bonafide #bongirl on insta @bonlabel and fb bonlabel bon. french for good. good for womankind. enjoy x